DRAFT: This module has unpublished changes.

Kodak.

 

Throughout the video, we see different people see pictures in the Kodak exhibition that is familiar, memorable, dear, and valuable to them. The picture subjects showcased in the Kodak exhibition ranged from lost ones, to digital images of doctor scans, historical scenes, art pictures, birthday pictures, graduation pictures, wedding pictures, phone “frames”, swimming pictures, drawings, space pictures, , animal pictures, special moments in time, and many more. There were countless subjects, too much to put a specific number on it. One thing that I found interesting was when a woman came up to try to go into a room and she is stopped because the room is filled with valuable photos of an “average joe” named Mike Wilson. I interrupted that moment as Kodak saying that anyone is able to take a photo and it will be just as meaningful as a professional taken photo. This makes Kodak that much more valuable because the photos taken with the Kodak camera is personal and unique to its photographer. As the commercial plays, people from all over the world, speaking different languages view the pictures in the gallery and all mention how powerful digital is. Digital images are able to restore captured moments that are no longer reachable. They give us a chance to revisit, and relive the beautiful memory that is captured in the photograph. Watching the commercial made me feel like I was inside an actual Kodak camera. The commercial shows how one product can be so valuable because of its purpose. One thing that all the pictures in the exhibition have in common is that they are all “saying” the same thing. They want to be “kept, protected, and shared” so that they will live forever.

DRAFT: This module has unpublished changes.